ingredients: hemp + pomegranate + no-bleach white + carrot tops + fair wages + $17+ per hour wages + avocado skins + recycled cotton + plastic-free + flowers + gmo-free + indigo + upcycled food waste + fair treatment + roots

Our Vegetable Dye Studio

We couldn't find a dye house that shared our ethics and standards, so we started our own. Groceries Vege Dye Studio uses only non-toxic dyes including dyes made from pomegranate, carrot tops, onion skins, roots, bark, flowers and real indigo.

Our Sewing Artists

People are at the center of what drives us forward everyday. We support local USA jobs, fair wages, fair conditions and fair treatment in our own factory and across our entire supply chain. The quality of our products are directly attributed to our talented cutting and sewing artists and our ability to oversee our own products being made, right here in Los Angeles.

  • Coming Soon ~ Arts District Flagship Store

    Arts District, Los Angeles

    In 2021 we opened our 2nd 100% non-toxic, plastic-free POP-UP store at ROW DTLA. This year we will be opening our first flagship location in Downtown Los Angeles.

  • Our Manufacturing Headquarters

    Downtown Los Angeles

    We manufacture in our own California factory to ensure our standards and values are fully executed. Vertically-integrated, local, and traceable production maximizes quality, efficiency, and employee pay, and minimizes redundancy, waste, and our carbon footprint.

    To date, we've manufactured over five million garments and created more than forty full-time fair-waged jobs in Los Angeles.

  • Hemp

    The King of Textiles, the versatile hemp fiber is fast-growing, requires very little water, is naturally pest-resistant, and produces more fiber yield per acre than any other virgin resource.

  • Digital Store Coming ~ May 2022

    We recently purchased land in Decentraland, The Sandbox, NFT Worlds & BYOverse and will be opening a digital storefront in Q2 2022! More announcements to come, stay tuned!

  • Venice Boardwalk

    Groceries was founded by Karl Lindner and Rob Lohman on the Venice Boardwalk in 2008. From day one our garments were dyed with natural dyes including grass, beets and flowers. We have since grown in new ways but our uncompromising values and determination to practice them have remained the same.

  • Fermented Indigo

    Natural indigo is a powder from the leaves of the indigo plant called Indigofera tinctoria. Most commercial dyeing now uses synthetic indigo and harsh chemicals to create blue colors. We are proud to offer only 100% non-toxic indigo in our collection.

  • Used Coffee Grounds

    Recycling used coffee grounds offers a new way to dye fabric shades of brown without the use of harsh chemicals. Using food scraps as a new dye source will play an important role as our industry progresses into the future.

  • Upcycled Pomegranate Peels

    We've taken waste from the food industry and upcycled it into vegetable-based dyes. This mordant dye is sourced from the discarded peels of pomegranate fruit.